You deliver great
value to your customers.
We deliver a great design
that helps you stand out
amongst your competitors.
At the core of every business, product, and idea is a story worth telling. We believe design is one of the most powerful ways to bring those stories to life.
We are a graphic design team specializing in visual identity and branding, with a passion for helping brands find their voice, define their image, and connect meaningfully with their audience. Over the years, we’ve had the privilege of partnering with companies across more than 40 countries, working with startups, established enterprises, non-profits, and entrepreneurs from diverse industries. No matter the size or scope of the project, our goal remains the same: to craft thoughtful, impactful design that makes a lasting impression.
István Weisz
Graphic & Web Designer
István Weisz is an experienced graphic and web designer with a passion for building visual identities that reflect authentic brand values. With over 16 years in the creative industry, he has helped clients across more than 40 countries bring their ideas to life through clear, purposeful design.
Based in the Canary Islands, István works internationally with entrepreneurs, startups, and established businesses, providing comprehensive branding, graphic, and web design services. His expertise spans logo creation, marketing materials, and front-end web development—ensuring every element of a brand’s identity is cohesive, memorable, and aligned with its mission.
Known for his practical and thoughtful approach, István offers more than just visuals—he acts as a creative consultant, helping clients define their goals, refine their messaging, and transform concepts into compelling brand experiences. He also supports clients through production, ensuring print and digital assets are delivered in the correct formats for real-world use.
Proficient in tools such as Adobe Creative Suite, and modern web technologies (HTML, CSS, JavaScript), István brings technical precision and creative flair to every project. His multilingual fluency—English, Hungarian, Spanish, Romanian, and French—makes collaboration seamless and effective across cultures.
Driven by the belief that great design begins with strong values, István helps brands not only look good but connect meaningfully with their audience.
Lisa Greer
Founder & Chief VPA, Plumleaf VPA, LLC
Lisa Greer is the founder of Plumleaf VPA, LLC, a consulting firm dedicated to helping businesses strengthen vendor relationships and improve project outcomes. With more than 20 years of experience in IT consulting, operations, and vendor management, Lisa brings strategic insight and structure to high-stakes technology initiatives.
As a Fractional Vendor Management Office (VMO), Lisa supports companies in aligning with vendors, recovering troubled engagements, and ensuring smoother project execution. Her strength lies in translating complexity into clarity—resolving conflicts, defining expectations, and bringing order to chaotic environments.
Lisa is the creator of two key tools:
The VPQ™ Scoring System, which evaluates vendor performance and benchmarks improvements
Clarity Sessions™, designed to ensure alignment on scope, roles, and outcomes at every stage of a project
Known for her calm, people-first approach, Lisa is often described as the “Donna Paulsen of Vendor Management”—a trusted advisor who combines professionalism with heart. She believes that vendor success comes from strong partnerships, not just contracts, and that the best outcomes arise when expectations and communication are clear from the start.
Before launching Plumleaf VPA, Lisa held senior roles in IT program operations and consulting. Her background includes vendor oversight, process optimization, and cross-functional team coordination across a variety of industries.
Whether you need to get a project back on track, reduce vendor friction, or prevent small issues from becoming big problems, Lisa provides the clarity, structure, and leadership to help you move forward with confidence.
Learn more at plumleafvpa.com.
Misty Smith MSHA, OBM
Business Operations & Systems Strategist
Misty Smith, MSHA, OBM, helps creative entrepreneurs scale sustainably through systems, automation, and strategy. Blending structure with creativity, she transforms chaos into clarity, enabling businesses to grow efficiently while keeping their unique magic—earning her the title “business big sister.”
Misty Smith is a Business Operations & Systems Strategist who helps creative entrepreneurs and small business owners scale sustainably—without losing their unique spark. With a master’s in Health Administration and certification as an Online Business Manager (OBM), she blends operational expertise with smart strategy, automation, and growth planning.
As the founder of Misty Mae – Online Business Management, Misty relieves founders of daily stress by creating streamlined systems, custom SOPs, and digital workflows using tools like ClickUp. Her approach combines structure with creativity, allowing businesses to run smoothly while staying true to their vision.
Her impact includes revamping operations for Wildflower Hair Studio—launching a booking site, optimizing social strategy, and restoring work-life balance. She also conducted a full website audit for another client, implementing privacy policies and SEO to convert it into a lead-generating asset.
Certified in Canva Essentials and Data Privacy, Misty refines brand visuals and ensures legal compliance. Known for her high-energy style—“unhinged but make it professional”—she’s the business big sister creatives need: part systems guru, part cheerleader, all-in on turning dreams into results.
For us, design isn’t just about aesthetics—it’s about clarity, purpose, and emotional connection. We’re inspired by the people behind the ideas: bold thinkers and builders with a meaningful vision. Every project begins with your story—and our role is to bring it to life through creative, consistent, and strategic design.
We see branding as more than a logo—it’s your visual language, personality, and first impression. That’s why we approach every project as creative consultants, not just service providers. We take the time to understand your goals, ask the right questions, and deliver design solutions that align with your values.
Our expertise includes:
Our process is collaborative and research-driven, with a focus on clarity and longevity. Clients describe working with us as creative, inspiring, and reliable—from first concept to final delivery.
Whether you’re building something new or evolving an existing brand, we’re here to help. Let’s bring your vision to life—through design that tells your story with impact.